LaFontaine Cadillac Buick GMC is teaming up with Lakeland High School and Milford High School in an effort to help raise funds to support the extracurricular activities and sports programs at each school.
To accomplish this, the schools are participating in the Buick Drive For Your Students program which matches a local school with a local Buick dealership to raise money during a test-drive event.
“This program further demonstrates Buick’s commitment to community and education, as well as the local investment that dealers are making in their home towns,” said Molly Peck, director of Marketing for Buick.
In addition to gaining funds for their schools, students who help host the drive events gain valuable real-world experience in helping dealers plan, coordinate and execute events.
“We’ve been hosting test-drive fundraisers for area schools and organizations the past three years,” said Kelley LaFontaine of the LaFontaine Automotive Group, “we’re thrilled that Buick has joined us in this effort to support and offset the rising costs of after-school programs”.
How the Buick Drive For Your Students Program Works
Buick will donate $10 for every valid test drive taken. If the event exceeds 100 test drives, Buick will double their donation to $20 per valid test drive. Up to $10,000 can be raised for the school from a single event!
To top it all off Robert Simmons, General Sales Manager of LaFontaine Cadillac Buick GMC, has prmoised to kick in an additional $500 to the school that raises the most money during the test-drive event.
Nothing like a good ‘ol fashioned school rivalry to get things going, right?
Each school will be hosting it’s own ride and drive event and participants will be able to test drive a new Buick Enclave, Buick Encore, Buick LaCrosse, Buick Regal, Buick Verano or GMC Sierra.
Lakeland High School Test Drive Event
This Buick Drive For Your Students event will be held on Saturday, October 11 from 10:00 AM to 3:00 PM at:
Lakeland High School
1630 Bogie Lake Rd.
White Lake Township, MI 48383
If you’d like to pre-register for the event and schedule your test drive time, you can do so at LaFontaineTestDrive.com.
Milford High School Test Drive Event
This Buick Drive For Your Students event will be held on Saturday, October 18 from 10:00 AM to 3:00 PM at:
Milford High School
2380 S Milford Rd.
Highland, MI 48357
If you’d like to pre-register for the event to schedule your test drive time, you can do so at LaFontaineTestDrive.com
