Get Ready for the 2015 Hyundai Genesis

LaFontaine Automotive Group —  March 12, 2014 — Leave a comment

“He’s better than he was before. Better…stronger…faster.” -The Six Million Dollar Man

TV character Steve Austin and the 2015 Hyundai Genesis have something in common: both were remade for power and functionality.

The Six Million Dollar Man wowed TV audiences in the 1970s, while the all-new Genesis stunned onlookers at the North American International Auto Show this past February.


The 2015 Genesis is Hyundai’s second-generation premium sedan. I should tell you here that the first-generation Genesis set a pretty high standard — it won the North American Car of the Year award in 2009, a first for Hyundai.

But in the car world, awards don’t have staying power. Auto makers like Hyundai have to raise the bar over and over again, to deliver features that drivers like you and I want.

So the question is, has Hyundai done that with the new Genesis? I say yes! And here’s why:

The 2015 Genesis looks and acts like a luxury car, but it doesn’t have a luxury price tag. With a starting price of $38,000 for the 3.8 RWD you can see how the Genesis packs in the cutting-edge technologies, at a bargain price point.

What’s New on the 2015 Genesis

Performance upgrades

  • New rigid platform with available all-wheel-drive
  • Improved body and mounting point stiffness for a smoother ride quality
  • New rear multi-link suspension
  • Rack-mounted Motor Driven Electric Power Steering (R-MDPS) for tighter, more responsive steering

Interior updates

  • Simplified instrument panel
  • Redesigned controls with a focus on ease of use
  • New interior design pattern that improves visibility by minimizing reflections
  • Improved seat support technology
  • Redesigned, more functional driver’s seat

Notable Technologies

The new Genesis is with a suite of safety features called Sensory Surround Safety. These include Auto Emergency Braking, Smart Cruise Control, Lane Departure Warning, Blind Spot Detection and Lane Change Assist. All of these features work together to help you detect and react to potential obstacles on the road.

You’ll also be able to adjust transmission and suspension settings based on road and driving conditions. This feature, called Intelligent Drive Mode, lets you pick one of four drive modes:

  • Eco mode for fuel economy
  • Normal mode, which balances performance and fuel economy
  • Sport mode for high-performance driving
  • Snow mode for low-traction conditions

Hyundai executive Mike O’Brien says the Genesis delivers a “combination of superb dynamics, bold design, class-leading safety and driver-focused technologies…” I say the Genesis is at least better, smarter and faster than it was before.

2015 Hyundai Genesis Price

2015 Hyundai Genesis 3.8L

  • Genesis 3.8L RWD has a MSRP of $38,000 (excluding $950 freight)
  • Genesis 3.8L AWD has a MSRP of $40,500 (excluding $950 freight)

  • Signature Package Available 3.8LRWD & AWD Models – $4,000
  • Tech Package (Requires 3.8L Signature Package) – $3,500

  • Ultimate Package (Requires 3.8L Tech Package) – $3,500

2015 Hyundai Genesis 5.0L

  • Genesis 5.0L RWD has a MSRP of $51,500 (excluding $950 freight)
  • Ultimate Package – $3,250

When the original Hyundai Genesis debuted in 2009, it set the standard for affordable luxury. The team at LaFontaine Hyundai expects history to repeat itself this spring when the 2015 Hyundai Genesis arrives in our showroom.

Have questions? Give us a call at (877) 887-9617 and we’ll answer them for you.

What do you think? Leave a comment and let us know!





LaFontaine Automotive Group

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Founded in 1980, the award winning and nationally recognized LaFontaine Automotive Group includes 33 franchises, 5 Collision Centers in 19 Michigan locations and employs over 1100 people. It’s the mission of the LaFontaine Family to personalize the automotive experience by building lifelong relationships that connect families and strengthen the community. The Family Deal: It’s not just what you get, it’s how you feel.

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