Archives For Toyota

Each and every week I flip through my vintage magazine collection and search for interesting bits of automotive advertising to share with you. This time around I landed on this vintage ad for the 1974 Toyota Celica GT.

At first glance you might mistake the Celica for a Mustang from that era – long hood, short deck, 2+2 seating, sporty look and even the use of animal themed badge (a swan).

1974 Toyota Celica Vintage Magazine Ad

When you take a look at the ad copy you’ll see that Toyota’s position in the market isn’t all that different today than it was 40+ years ago.

Toyota has always been about maximizing your dollar so you get the most value possible.

So what do you get in a ’74 Celica GT with an MSRP of $3,569? Check out the ad below to find out!

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Some things in life are worth waiting for, and to me, the 2016 Toyota Tacoma is one of them. With the chance to see it unveiled live at the Detroit Auto Show, I was defiantly impressed.

Like a warm soft-taco shell, the Tacoma’s sleek new sheet metal lends the truck a stylish profile that’s loaded with accouterments.

2016 Toyota Tacoma at the North American International Auto Show

Take one quick look and you’ll agree that this Taco(ma) certainly does look delicious (five bucks says you’re going to eat tacos next chance you get!).

Taco puns aside, it’s been almost 11 years since the Tacoma got a redesign, and the timing of it couldn’t have been better.

The worlds best selling mid-size pickup truck for the past 10 years is about to face some stiff competition from the recently introduced Chevy Colorado and GMC Canyon.

Anticipating an all-out battle royal for their long reigning title of “worlds best”, Toyota stepped up their game to make sure the 2016 Tacoma was ready to take on all challengers.

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Here’s the reality when it comes to the vehicles our teenagers drive. Too often, budget takes precedence over safety.

Now don’t get me wrong, I’m not suggesting parents don’t care about their children’s safety. Of course they do. Probably more so than their own.

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That being said, a recent study conducted by the Insurance Institute for Highway Safety (IIHS) found that more than half of all used cars purchased for teenage drivers were 2006 or earlier model year vehicles.

Also, the study found that two-thirds of teenagers who drove a vehicle already in the household were driving models from 2006 or earlier.

What Changed After 2006?

I know what you’re thinking. “What is it about cars from 2006 and earlier that make them less safe?”

The fact is that vehicles from 2006 and earlier aren’t likely to have safety features like Electronic Stability Control (ESC) and Side Airbags – both proven in their ability to help keep drivers and passengers of all ages safe and sound.

Electronic Stability Control (sometimes referred to electronic stability program, stabilitrak or vehicle stability program) is a technology that improves a vehicle’s stability by detecting and reducing loss of traction.

When ESC detects loss of steering control, it automatically applies the brakes to help “steer” the vehicle where the driver intends to go. Braking is automatically applied to wheels individually, such as the outer front wheel to counter oversteer or the inner rear wheel to counter understeer.

A pretty impressive technology and I’m sure if you had the choice, you’d prefer your children were driving a vehicle that came with some form of ESC, right?

Once a feature that was mostly found on European Luxury cars, the technology quickly trickled down to all automakers by the mid-2000’s.

It became such an effective technology in preventing accidents, that in 2008 some form of Electronic Stability Control was mandated to be a standard feature on all vehicles weighing under 10,000 pounds.

Budget AND Safety

As a parent, we should never have to choose between budget and safety. Continue Reading…

On April 15, 2014 LaFontaine Toyota was proud to deliver a 2014 Toyota Sienna Mobility Van to Terey Delisle and the Living Skills Residential Center as a part of Toyota’s 100 Cars For Good campaign.

The team at LaFontaine Toyota felt honored to host this very special event.

Hundreds of deserving local non-profit organizations were in the running to win a vehicle from Toyota, and the Living Skills Residential Center was one group lucky enough to claim the prize.

The LSRC is an assisted living home whose mission is to enhance the lives of people with special needs.

This new 2014 Toyota Sienna especially equipped with Toyota’s Mobility Package will surely help.

The redesigned 2015 Toyota Camry just made it’s debut at the New York International Auto Show. One look at the bold, new styling and it’s safe to say that Toyota took America’s Best Selling Car, and made it even better!

It’s rare that a vehicle receives this intense of an update after just three years. That just goes to show how committed Toyota is to making the Camry the best vehicle possible.

Don’t get confused, this is much more than a basic makeover of the current-generation Camry.

The Toyota designers and engineers stripped the current Camry down to it’s chassis and rebuilt it from the ground up.

The result was much more impressive than we ever would have imagined and you’ll be able to see it for yourself when it arrives this fall.

Expressive, Impressive and Bold Exterior

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The 2015 Camry’s exterior is more expressive and athletic with prominent character lines. The new car is slightly longer than the current model and features a widened track that gives off a dynamic stance and presence.

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When the all-new 2014 Toyota Highlander made it’s debut at the 2013 New York Auto Show, one thing was made perfectly clear:

The redesigned SUV from Toyota was going to set the new standard for which all 8 passenger SUV’s would now be judged.

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Sporting a sleek, bold styling and featuring enhanced interior refinements, there’s plenty to like about the new Highlander.

LaFontaine Toyota Sales Professional, Jay Saulsberry, recently went on camera to shoot a detailed walkaround video on what sets the 2014 Toyota Highlander apart from the crowd.

More About the 2014 Toyota Highlander

An all-new exterior design conveys both refinement and strength, complementing a new interior that raises the bar in the mid-size SUV segment.

With three-row seating for up to eight, an array of standard features, a host of available in-cabin technologies, and increased cargo capacity, the new Highlander offers a nuanced balance of style, comfort and utility.

The total package is capped off with three powertrain choices: a fuel-efficient four-cylinder engine a powerful V6 with a new six-speed transmission that produces excellent all-around capability, and a V6-powered Hybrid Synergy Drive powertrain for enhanced mileage and fewer emissions.

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On Tuesday, April 15th, Living Skills Residential Centers of Newport, Michigan will be taking delivery of a 2014 Toyota Sienna Mobility Van that it won during Toyota’s 100 Cars for Good Campaign.

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Living Skills Residential Centers was one of 250 nonprofit organizations that were named finalists in the third year of Toyota’s 100 Cars for Good philanthropic program.

To participate in the program, registered 501(c)(3) nonprofit organizations from across the country submitted their stories and how new vehicles would support their work.

When submitting their story for consideration, the L.S.R.C. wrote:

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With its smooth, fluid lines and LED headlights, the Toyota FT-1 Concept looks like it belongs in a futuristic movie set in the year 3,000. But here it is, 2014, and Toyota has unveiled its newest concept car, the Toyota FT-1 (Future Toyota-One).

Toyota-FT-1-Concept-Auto-Show

“Sports cars represent the ultimate driving expression in its purest form” – Kevin Hunter, Calty Design Research President

Alex Shen, Chief Designer at Toyota’s Calty Design Research, is the driving force behind the design of the FT-1. He did away with the usual three key line design seen in most cars – roofline, beltline and fender line. Instead, he replaced the tired old design and went for a more modern form of fluid contours. “It’s all about highlights,” says Shen.

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Eco-friendly technology is a new and fast growing trend in the automotive industry. Increasing gas prices and the growing carbon footprint on the environment is prompting a need for change.

The number of Hybrid and electric car users is steadily increasing in the USA. Drivers are opting for vehicles that are more fuel-efficient and kinder on the environment.

2014-Toyota-Prius-Family

Toyota offers eco-friendly cars such as the Toyota Prius Hybrid. It produces less CO2 emissions than conventional cars and requires less fuel to function. Despite the growing popularity of hybrids; many people are still not sure what differentiates hybrid cars from conventional cars.

Are you considering purchasing a Toyota Prius? Here is more information to get you familiarized with eco-friendly car options.

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What do Bob Dylan, The Muppets, Morepheus and Leonard Hofstadter all have in common?

Each starred in a car related Super Bowl XLVIII commercial that helped keep us entertained during a less-than memorable Big Game (unless you’re a Seattle Seahawks fan that is).

Car-Commercials-Keep-Us-Entertained-During-Super-Bowl-XLVIII

The automakers pulled out all the stops with their commercials this year to keep us amused when the game itself couldn’t – and I took the initiative to compile all the car related commercials from Super Bowl XLVIII right here for your viewing enjoyment.

Chrsyler

Having a recent slate of successful Super Bowl commercials under their belt featuring Eminem and Clint Eastwood, Chrysler turned to the legendary Bob Dylan to talk about American Pride and the 2015 Chrysler 200 – America’s Import.

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